Did you know that commercial Bitrix24 clients have access to email marketing, SMS campaigns, and WhatsApp messaging?
According to the recent stats by
Mailchimp, an average email campaign has only a 1.2% click-through rate (CTR), which is another testament to the decreasing relevance of emails in the modern, fast-paced digital environment dominated by social media and messengers.
Essentially, this rather sad piece of statistics means that if you send an email to 1,000 people, only 12 will click on the link inside it. Once you factor in all the costs associated with email marketing, a question may arise: is it all worth it?
And if the answer is yes, this begs another question: what are the alternatives? Well, you can use SMS and messengers. The same study says, that the click-through rate increases to 11% with SMS and 18% with WhatsApp messaging.
Here comes the best part – it just so happens that Bitrix24 allows you to organize, launch, and track SMS and marketing campaigns. If you have both your customers' email addresses and phone numbers, along with their permission to communicate, you can significantly enhance the effectiveness of your marketing campaigns by incorporating SMS and WhatsApp.
Sounds too good to be true?
Schedule a WhatsApp demo with your local Bitrix24 partner and see for yourself, as thousands of our clients are already using this tool to boost sales.
If you are an experienced WhatsApp marketer and a Bitrix24 client already, you can set up a campaign on your own using our
Helpdesk as a guide.