Data-Driven Marketing

Written by both our team members and guest experts, these articles will help you discover the ways to get the most out of your marketing.

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Data-Driven Marketing

12 Smart Tactics To Improve Your Company's Online Reputation

In our web-based economy, a good online reputation is part of the foundation for any successful company. Whether you’re just getting started as a business or you need to improve your company’s online reputation after a crisis, this article is a roadmap for how you can encourage enough great reviews to vastly outweigh the bad.

11 min

Data-Driven Marketing

How to Create a Marketing Plan: 10 Essential Steps

Just like in any area of life or work, you can’t go far if you don’t know where you’re going. That’s why creating a marketing plan should be at the top of any manager’s agenda. We’ve laid out a roadmap for how to create a marketing plan in 10 essential steps.

10 min

Data-Driven Marketing

7 Email Marketing Tips for Travel Agencies

The travel industry is one of the best places to fully make the most of email marketing. That’s why we’ll be running through 7 email marketing strategies for travel agencies that will help you build strong relationships and increase sales.

11 min

Data-Driven Marketing

How to use TikTok for business: The 8 Most Important Tips

But in such a creative landscape, how do you find the best TikTok ideas for businesses? As an informal, fast-paced platform, it’s not easy to get the best out of it. That’s where we come in. So without further ado, here are our eight most important tips for how to use TikTok for business.

9 min

Data-Driven Marketing

Branding for Small Businesses: The 10 Most Valuable Tips To Get Started

Yes, you may have to fork out some cash for designers and advisors, but by biting the bullet and doing it right the first time, you’ll have the best chance of positioning yourself as a reference in your sector. So without further ado, take a look at our 10 most valuable tips that you can incorporate in your branding ideas for small businesses.

9 min

Data-Driven Marketing

Lead Generation Strategies for eCommerce

To maximize your ROI, you should strive to generate more leads. The term "lead" denotes a person who might be eager to purchase your goods or services. In this article, we'll list the most efficient strategies for lead generation. These recommendations should come in handy for companies of any size and industry.

13 min

Data-Driven Marketing

Testimonial Posts: Easy Way to Target Your Audience

Testimonials seem to be one of the most successful and cost-effective marketing strategies, and they are rapidly gaining popularity for this reason. We explain explain how to implement this technique more effectively, highlight pros and cons of these variations and provide some guidelines for identifying, researching and targeting your potential audience as efficiently as possible.

15 min

Data-Driven Marketing

The Best Ecommerce Website Builders for 2022

If you're planning to launch an ecommerce business, you should find a tool that will enable you to create your website. You won't need to design your online store from scratch — instead, you'll be able to select from multiple templates and customize them. In this article, we'll list the best website builders for ecommerce as well as tips on choosing them. You don't need any coding or design skills to benefit from these tools.

33 min

Data-Driven Marketing

How to Create Effective Email Newsletter That People Will Like to Read

Here we answer the question "What is email newsletter?" and will tell you how to make the most of this type of communication. Follow our recommendations and you will be able to boost your ROI and strengthen your bonds with your target audience.

15 min

Data-Driven Marketing

Examples of Effective Calls-to-Action That Work

CTAs enable companies to boost sales, get to know their audience better and strengthen their bonds with consumers. In this article, we'll analyze the best call to action examples that should inspire you to create your own efficient CTAs.

16 min

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